These six affiliate marketing strategies will show you how to identify potential affiliate marketing opportunities you can profit from, and avoid those that will waste your time.
Affiliate Marketing Tips 1: Try The Product Yourself
If you are really serious about joining a particular affiliate marketing program, do your homework first. It’s hard to offer an honest recommendation of a product or service you have no experience with.
Try the product or service yourself. Talk to other people who have purchased it. Make sure that you are recommending a high-quality product that comes from a company that offers great customer service and is reputable enough to back up what they sell with a strong guarantee.
And check their customer service too. How do they treat you over the phone? Do they put you on hold for hours? Then you should be concerned that customers you refer to them will have similar experiences.
Affiliate Marketing Tips 2: Expect Good Commissions
You should only do business with affiliate merchants that understand the “lifetime value” of the new customers you refer, and appreciate your efforts enough to offer the commissions you deserve. A good affiliate program rewards its members with 20% to 50% of the profits on each product sold. If the company only offers 5% to 10%, you can do better.
Affiliate Marketing Tips 3: Make Sure Their Site Converts Visitors
If the company doesn’t convert its visitors into sales, then all the effort you put into directing traffic to their site will be wasted.
Look for sites that have at least a 1% conversion ratio (in other words, 1 out of every 100 visitors makes a purchase). Check out their website and their salescopy to see if it makes YOU want to buy. After all, it’s your job to send them targeted traffic — but it’s their job to turn these prospects into paying customers.
Affiliate Marketing Tips 4: Find Out How They Calculate A Sale
The company’s affiliate tracking software is going to make a big difference to how much money you make. The best programs track all of your sales.
Many companies only track online orders — which means their affiliates don’t get credit for anywhere from 5% ? 10% of the sales they help the company make! Be certain that they track snail-mail, phone, and even fax, orders, on top of those that are made directly on the website.
You also want to make sure the affiliate program you join uses “cookie tracking” so that you’ll be credited for the purchases made by people who visit the site, then come back and buy something later.
Affiliate Marketing Tips 5: Can You Always Check Your Progress?
There’s no reason you shouldn’t be able to have immediate access to all your real-time statistics. The company should give you a special username and password that you can use to access your own personal affiliate sales information on their website whenever you want. These should be real-time statistics that allow you to see exactly how many sales you have made.
With real-time statistics, you can discover exactly how well different banners, text links, and recommendations are doing. For example, with a bit of testing, you might discover that a product review on your Reviews page doesn’t pull nearly as well as a personal recommendation on your blog.
With that kind of information you can constantly improve your affiliate marketing results.
Affiliate Marketing Tips #6: Make Sure They Offer Resources to Help You Generate Sales
A good affiliate program will provide you with traffic-generating banners, text links, and recommendation letter templates — everything you need to be successful on your site and in your email. They’ll tell you which techniques work well in which circumstances.
Given the right materials and training, you’ll be making money for them, so they should teach you everything you need to know to start earning excellent commissions… hen you earn, they earn too.
Looking to learn how to sell products online with affiliate programs? Visit www.InternetMarketing.com to learn more about affiliate business.
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